Retail / HospitalityDrive customer engagement with analytics and automation
For tech-savvy shoppers with smartphones, the Internet, and instantaneous access to price comparisons, a successful shopping experience goes way beyond price. Shoppers want to be engaged, entertained, and educated by experts during their online and on-premise excursions. They want rewards for their loyalty, immediate access to desired product, and a no-wait, instantaneous checkout experience.
For omnichannel retailers, satisfying those shoppers and their business’s bottom line is not a matter of simply upgrading or layering on new technology. It’s a matter of doing more and expecting more.
- Simplifying and strengthening shopper engagements.
- Unifying and virtualizing to implement more store-specific experiences.
- Analyzing and enabling more shopper solutions.
- Collaborating and creating personalized promotions.